Sources list for WENDY'S PRODUCT STRATEGY:

Double-blind, placebo-controlled study of single-dose amphetamine formulations in ADHD.(Statistical Data Included) Date: 11/01/2001; Publication: Journal of the American Academy of Child and Adolescent Psychiatry; Author: James, Regina S. Sharp, Wendy S.
Amphetamines and ADD

Willax, P. A. (2000, January 7). How to create your product pricing strategy. LI Business News, p. 32A.
Yoon-Choi Corporation

M. Baker and S. Hart. "Product Strategy and Management", (1999) Prentice Hall.
Future Success of Brands

UBS. "Personal Investment Strategy: Which Strategy is the Right One for Me?" April 24, 2005. . UBS. "Personal Investment Strategy: Which Strategy is the Right One for Me?" April 24, 2005. <http://www.ubs.com/1/e/ubs_ch/wealth_mg mt_ch/risk_again/personal_strategy.html>.
Stock Market Investment Strategy

Rothschild, William. "Avoid the Mismatch Between Strategy and Strategy Leaders." Journal of Business Strategy 14 (1) Jan.-Feb. 1993: 37-42. InfoTrac OneFile. Apollo Group. University of Phoenix, Phoenix, AZ. November 22, 2004 <http://80-infotrac.galegroup
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