Sources list for GENERATIONS:

Vesperi, M. D. (1998). Toward intragenerational equity: Images of a generation. Generations, 22(1), 92-93.
The Aging Baby Boom Generation

Zemke, R. 1998-2001. Generations at Work GWSAE CEO Agenda Series, Feb 2001. Electronic Edition found at, www.gwsae.org/ExecutiveUpdate /2001/February/generations.htm Zemke, R. 1998-2001. Generations at Work GWSAE CEO Agenda Series, Feb 2001. Electronic Edition found at, www.gwsae.org/ExecutiveUpdate /2001/February/generations.htm
Generation Gaps in the Work Force

Lancaster, L. Feb.2002 When Generations Collide: Who They Are. Why They Clash. How to Solve the Generational Puzzle at Work HarperCollins, July 2003.
Generation Gaps in the Work Force

Carparelli, L. (2004) Online compares favorably to other media across generations, according to new online publishers association report. Generational Media Study. New York: Online Publishers Association.
Television Commercials

Worried at Work: Generation Gap at Workplace Woes ISR, 2003, Online copy at www.isrsurveys.com/en/pdf/media/generation_gap.pdf
Generation Gaps in the Work Force

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